The imperative to be more adaptive couldn’t be clearer than it was last year, yet as we begin 2021, most content creation is still caught up in rigid and outdated processes. Workflows implemented for the sake of quality are slowing creatives down, resulting in irrelevant content that is obsolete by the time it’s finished.
The Agile movement—borne from the world of software development—offers values and principles that can transform how we create. Whether you’re building eLearning courses, or producing media-rich marketing campaigns, your content development can be better and faster by adopting an agile mindset.
Join Kevin Doherty, marketer and agilist, for this crash course on creating content in an agile way. Over the course of this one-hour webinar, Kevin will offer a primer on the Agile movement and lay out how it can be applied to any creative process, followed by a Q&A with attendees.
What You’ll Learn
- What “waterfall” is, and why it’s killing your content.
- The history, values, and principles of agile software development.
- Small mindset and process shifts that will take your content strategy to the next level.