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Companies are increasingly tapping into the power of video across the enterprise.

Video has been shown to drastically improve marketing conversions, increase engagement and retention of training material, improve sales results, reduce customer support inquiries, and much more. You can find a plethora of advice about how to be successful with video in these areas, but the importance of brand consistency, and how to achieve it, tends to get lost in the conversation.

In this live webinar, January 23rd at 11 am Pacific, the Vyond team will discuss the importance of video branding and show you the features you need to build and maintain a clear and consistent visual identity throughout your videos. Afterward, we’ll continue the conversation on Twitter to make sure we can answer all of your questions. 

Register now

What you’ll learn 

Sign up to learn the importance of branding your video and the common mistakes you should be avoiding. Here’s what our team will cover specifically:

  • How to achieve brand consistency in your Vyond videos.
  • The basics of branding your videos in Vyond Studio:
    • Import options.
    • Adding your PNG logo.
    • Using your own background images.
    • Branded fonts (Professional and Enterprise plans).
  • Global Editing shortcuts for brand consistency (NEW for Professional and Enterprise customers).
  • The importance of color and how to achieve consistency in Vyond Studio:
    • Choosing complementary brand colors.
    • Creating a Vyond Studio color palette (where to find it, how to make it, and how to save it).
    • Applying colors to charts and graphs to give life to boring or dry content.
    • Customizing props.
  • Branding characters in the Character Creator — including advanced tips for creating monochromatic or silhouetted “faceless” characters. 
  • Sharing branded assets with your team.
  • Branding considerations for enter/exit effects and scene transitions.

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About the speakers

Webinar team photo

Brittany Bailey is a visual storyteller with a flare for color theory and a passion for designing cool stuff, whether it be identities, packaging, print or interactive. She has worked as a creative designer for companies such as Levi Strauss, Kaiser Permanente, The Walt Disney Family Museum, and SF MOMA, and was an integral part of the GoAnimate to Vyond rebrand.

Erin Champion, Lye Cwan Ng, and Timothy Dick make up our customer relationship management team. They work with Vyond customers from large enterprises every day and have first-hand knowledge of what stands out and succeeds when it comes to branding. Some companies do it better than others, and you’ll benefit from their combined experience in media, video production, customer success, and Vyond. 

Webinar Schedule – January 23, 2019

  • 11:00 – 11:45 Pacific – Webinar
  • 11:45 – 12:00 Pacific – Q&A
  • 12:00 – 1:30 Pacific – Video branding Twitter chat @VyondVideo

Register Now