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The Next Big Thing - GoAnimate

Phil Hall of Business Superstar talks tech with Gary Lipkowitz, GoAnimate COO. Gary answers questions about the history and future of GoAnimate, along with ways businesses large and small can use GoAnimate to create videos quickly and cost effectively.

Here’s a snippet:

Are you looking for new ways to spice up your online marketing? How about creating your own animated videos? That is where GoAnimate comes in.

GoAnimate enables businesses to make videos on their own, in a fast and efficient manner. The results are high-end and professional, and the technology behind this service is user-friendly. Gary Lipkowitz, the company’s chief operating officer, explains it all to us in this interview.

Q: What was the inspiration for GoAnimate and how long did it take you to create this business?

Gary Lipkowitz: Back around the end of 2007, Alvin (the founder) wanted to make a video. He looked at the plethora of unsuitable options available and thought, “This is going to be tough. I’m going to need to buy a camera, lights,s etc. and learn how to use them. Or learn to draw. Or learn some super-complex Pixar-type animation interface.” Luckily, when the going gets tough, the tough get coding!

Being of an entrepreneurial bent, he built out a team to develop the platform. About a year and a half later, they plugged it in. And it worked. Point, click, drag, drop. Voila! Animated videos for everyone. (More detail here: https://www.vyond.com/about)”

Read the interview here.

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GoAnimate is now Vyond. Learn more about the changes. 

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