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Ben Bernstein, Social Marketing Manager at Viewbix, guest posts on Business 2 Community. In this post, Ben talks about the common misconception that video is a luxury companies cannot afford, and explains why startups need an animated video.
Here’s a snippet:
“Working in a startup often means long hours, bad coffee and a harsh learning curve which forces you to learn from your failures. It means that your budget isn’t all that big and that no expense is taken for granted. Practically, that means that often video is considered a luxury that your company cannot presently afford. This is a mistake. Creating a video and specifically an animated video is something your company needs.”
Read the whole piece here on Business 2 Community.