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Tips and Tricks

The Ultimate List of 57 Video Tools & Resources

We've rounded up the best video tools to cover every area of production, from video sizing to music scoring. Whether you're making your first or hundredth video, this guide includes a variety of tools you can use to make high-quality, engaging videos.
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Webinars

On-Demand Webinar: Articulate Storyline + Vyond

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Tips and Tricks

How to Storyboard Your Next Video

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Tips and Tricks

Everything You Need to Make a Video in Vyond

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Image for Updating Your Company’s Sexual Harassment Training

Training and Video

Updating Your Company’s Sexual Harassment Training

In a perfect world, every employee – and those who interact with your employees – would conduct themselves appropriately at the office. You wouldn’t need to address workplace bullying, there’d be no…
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Power Up Your Scenario-Based eLearning

Scenarios help lessen a learner's feeling that he or she will have to go into a new situation "without a net." And video can be a great asset for scenario-based…
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Sales and Video, Video Presentations

Online Presentation Tools for Salespeople

Remember the days when you anxiously waited for the mail to come so you could rip open the latest direct mail advertising materials and start shopping? Of course you don’t.…
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Video Marketing

The Comprehensive Guide to HubSpot’s Video Features

In 2015, video should be a weighty factor when considering a marketing automation platform. And for those looking at marketing automation platforms -- HubSpot should be at or near the…
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When You Don’t Want To Go Viral: How To Secure Your Internal Video Content

Short Summary Your company most likely has a lot of internal video content you want to keep secure. From the last town hall meeting about the hiring freeze to the…
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Video Marketing

Navigating The Maze of Audio Libraries: Costs, Licenses and Rights

  With 93% of marketers now using at least some video for online marketing, sales, or communication purposes and 52% of marketing professionals worldwide naming video as the type of…
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Sales and Video

Three Ways to Use Video to Close Sales Deals

Video is king when it comes to sales and marketing. Email Monks reports that video email marketing provides a 280% higher return than emails without video. A survey from the…
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Training and Video

For when you don’t want to go viral: How to secure your internal video content

You probably don’t run a secret organization of international spies, but even so -- your company likely has video content you’d prefer to keep confidential. Consider your town hall in…
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Image for The Newcomer's Guide To Sponsoring Videos on YouTube

The Newcomer’s Guide To Sponsoring Videos on YouTube

Sponsoring videos on YouTube is a great way to reach people interested in your products or services. And while anyone can sponsor a video on YouTube, the process isn't as…
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Training and Video

Corporate Training Software: 3 Must-Have Features

As more corporate training programs shift from bricks-and-mortar to fully online or blended offerings, the market for training software has exploded. Learning Management Systems (LMSs) are software applications that enable…
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Image for Business Video Hosting: Why posting solely on YouTube could be a mistake

Video Marketing

Business Video Hosting: Why posting solely on YouTube could be a mistake

Think “online video” and I’m willing to bet you also think “YouTube.” And I get it, there’s an array of dizzying statistics telling us that YouTube is the place to…
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The Marketer’s Guide to Animated Video

Online video is a major asset for business marketing. But it's not enough to post random videos on your marketing channels and hope that leads will come in. So how…
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Video Marketing

The Blockhead’s Guide to Sponsoring Videos on YouTube

Last week I set out to make a sponsored video campaign on YouTube, and the process was quite a challenge. So I decided to write a detailed post about the…
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Video Marketing

How Facebook’s Taking On YouTube: An Inside Look

Remember when Facebook launched more than a decade ago? We were all pretty excited about status updates and changing our profile pictures whenever we wanted. How things have changed. Back…
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Video Marketing

Embedding Video in Email — A Comprehensive Guide

Online video has enjoyed immense growth in the past few years, proving to be an extremely powerful tool for marketers looking to engage audiences and drive conversions. The only catch?…
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Video Marketing

Webinar Wednesdays: Explainer Videos that Convert

Our Head of Content Marketing shares expert advice on making explainer videos for businesses. Watch the video above to get great tips on script writing, scenario-based video, voice talent, calls-to-action…
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Video Marketing

Beyond YouTube: What to Look For in A Video Hosting Company

There was a time—not all that long ago—when it was a matter of course to upload all your videos to YouTube. Marketing mavens believed that YouTube was the best—and perhaps…
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Case Studies, Video Marketing

MailLift Improves Conversion Rates 67% with GoAnimate

We recently spoke with Nick Akey, B2B Video Marketer at MailLift, an Austin-based startup that writes and sends handwritten letters for businesses (yes, like the company Joaquin Phoenix works for…
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Video Marketing

Google+ Today — The Definitive Guide

“Google+ is crucial for SEO.” “No one’s using Google+.” “Google+ is the only social network worth your time.” Rumors about Google+ have been swirling ever since April 2014, when Vic…
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Video Marketing

Make Explainer Videos that Convert

We all know first impressions matter, but did you know that for most people it comes down to a fraction of a second? According to the New York Times, if…
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