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Training and Video

Make animated training videos!

TrainingVid No one really likes work training. Traditional sessions are at turns boring, dry, and preachy. They're often overly long-winded -- taking 3 minutes of information and (somehow) turning them…
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Video Marketing

Saving the Infographic Genre — Part II

Columbus Day In part one of this series, we talked about the plight of the traditional infographic and highlighted why marketers have soured quite a bit on the genre. In…
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Video Marketing

Tips for Video SEO

Many companies are hesitant to incorporate video content into their blog posts and broader marketing efforts largely because of the investments of time and money necessary to create this content.…
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Zoom in and out to make animated your videos shine

When I first started making videos on GoAnimate I was super impressed with how easy it was to create professional-quality videos. After a few minutes I felt pretty confident with…
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Video Marketing

Saving the Infographic Genre — Part 1

Many marketers see infographics as the pre-eminent piece of proprietary digital collateral. The thinking is the ROI of a graphic is worth thousands of words – especially if the picture…
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Video Marketing

Make Your Characters Talk with GoAnimate

GoAnimate has best-in-class voice functionality for characters. Check out this video and see how to upload videos into the player and use our top-notch lip syncing feature. 
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Video Marketing

How Videos Can Boost Your Landing Page Performance

Ah landing pages. Such a good practice; so little time. They’re kinda like the opposite of a nice problem to have: a great idea that so few of us have…
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Video Marketing

Interview with Common Craft Founder Lee LeFever

Looking to explain your business and products to potential customers? The #1 way to get the message across -- with the best return on your investment -- is through the…
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Video Marketing

YouTube Strategies for Your Video Business

  Online videos are a big part of your business. Your products are super high-quality and people really seem to enjoy checking them out. But no matter how specialized your…
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Video Marketing

[Webinar Recording] Experts from GoAnimate and Wistia Dish on Video Marketing

Today we teamed with Wistia to present a free webinar on how to supercharge your video marketing campaigns. The response was pretty great, so we're sharing the recording with everyone…
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Video Marketing

How to plan a website with video content in mind

  Every website has its own mission – usually to drive traffic and sales. But outside of this, a website must tell a complete story in order to truly stand…
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Site Update: Introducing GoTeam

Ask and you shall receive! Collaboration in the office is key. We know you’re interested in working on your videos with your team. You want to invite collaborators and friends…
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Video Marketing

Webinar: How to Create Stellar Videos that Generate Leads With Cloud-Based Tools

Video is a key component of the modern marketing mix. Yet, for most marketers, producing a video involves getting an entire team of video experts involved. It appears to be…
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Video Marketing

Webinar: How to Create Stellar Videos that Generate Leads With Cloud-Based Tools

Video is a key component of the modern marketing mix. Yet, for most marketers, producing a video involves getting an entire team of video experts involved. It appears to be…
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Video Marketing

What Is An Explainer Video?

With so many new ideas and fresh content generated every minute on the internet, it is imperative to distinguish your message from everyone else's. In recent years, explainer videos have…
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Video Marketing

Brand Storytelling Part 4: Telling The Whole Story

Note: this is part 4 of a 4 part series on brand storytelling. Once you've managed to figure out your company's brand values, it's time to incorporate them into your…
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Video Marketing

Brand Storytelling Part 3: Different Stories For Different Purposes

Author's note: this is part 3 of a 4 part series on brand storytelling. In our last post, we discussed identifying your company’s key brand values as a starting point…
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Video Marketing

Brand Storytelling Part 2: Find Your Brand Values

Note: this is part 2 of a 4 part series on brand storytelling. People buy your story, not your product. So when you tell someone your story, where do you…
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Video Marketing

Brand Storytelling Part 1: Fun And Profit

Author's note: this is part 1 of a 4 part series on brand storytelling. A great product or service isn’t enough to fuel the growth of your business. It takes…
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Case Studies, Video Marketing

U.K. Developer Of Tracking Devices Saves $10,000 on Video Production with GoAnimate

U.K. Developer of Tracking Devices Saves $10,000 on Video Production with GoAnimate Peter Thompson heads Custodia Systems, a company in Milton Keynes, U.K., that creates devices to locate stolen vehicles.…
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