Vyond Blog

Hi! I’m Erin Champion, Director of Customer Success at Vyond. I’ve worked with countless customers over my time (5+ years) at Vyond and have synthesized what I believe are the most important […]

Since the dawn of television, consumer-facing companies have used the emotional impact of video marketing to drive brand awareness and sales. While B2C companies primarily use video marketing, B2B brands are increasingly […]

Unlike text-based slides, a video slideshow is dynamic. Video slideshows constantly stimulate the viewers’ attention with images, sounds, and animations to keep them watching. When people watch videos for a longer time, […]

Animated marketing videos can influence consumers during the buyer’s journey. A late 2020 study showed how brands’ videos convinced 84% of people to buy a product or service from the company. There […]

The World Health Organization estimates over 1 billion people experience disability. These people may encounter challenges when visiting websites that aren’t accessible. Those with hearing impairments can’t watch videos to learn about […]

A compelling narrative script and storyboard are the foundation of an engaging video or animation. But even good stories can fall flat if the backgrounds, characters, colors, props, and scenes you use […]

The importance of video backup may not be obvious, especially if you’re new to video making. Typically, backups become a primary priority after losing footage you’ve worked so hard to create. In […]

Emotion is the key to getting your audience to connect and engage with your video. Studies discovered universal expressions of seven emotions: surprise, joy, disgust, sadness, anger, contempt, and fear. These results […]

Whiteboard animation is one of the best ways to educate your target audience or introduce them to new products. Psychologist Richard Wiseman and his team found people who watched a whiteboard animation—animations […]

Yelp, YouTube, Facebook Shops, LinkedIn, and other social media platforms host billions of users who potentially have—or know someone who has—an interest in your product or service. Each of these platforms also […]

1.7 billion people visit YouTube every month, with 92% of internet users watching at least one form of video content each week. With so many people on the platform, even attracting the […]

A video embed code is a string of code containing a video’s data: its URL, size, and name, among other variables. These codes allow you to show video content on your blog […]

Google Search is the first marketing channel for most companies. It’s free to use and an easy way to drive people to your website. However, promoting your product using only one channel, […]

It’s hard to meaningfully connect with colleagues when you only see their profile picture—the result of an old photoshoot. A 2021 study on the pandemic’s impact on the workforce exposes this difficulty. […]

To bring familiarity and personality to your story, you may want to reconsider using one of our HQ neural voices on your Vyond video projects. Instead, recording and working with voiceover on […]

You can market your product using only free content, but it can take months or years before it ranks in the first spot on Google or YouTube. While you can wait, investors, […]

Content marketing is, without a doubt, a great way to expose your brand to the world and grow your business. You could think of it as a virtual open house for your […]

June is always a very strange month for me. It comes with my birthday, Father’s Day, and of course, the Pride campaigns Pride campaigns have become increasingly commonplace during the month of […]

Nowadays, anyone can create 2D animations thanks to intuitive 2D animation software. 2D animation is a type of animation where visuals have breadth and length, so you can see how long and […]

Most businesses promote their services by running marketing campaigns on Google, starting a blog, and posting on social media. These are standard practices among companies that research ways to attract customers. But […]